Android isn’t just tipping over Apple’s cart
If anyone had doubts about the impact Google is having on the mobile space, the Mobile World Congress (MWC) should have put those doubts to rest.
Ad revenue from Android phones are the fastest growing segment of the mobile ad space and mobile carriers are starting to make some disturbing pronouncements such as Vodafone chief Vittorio Colao declaring that they may start to charge search engines for access to their network. Cell phone carriers are true “bellheads“. They just can’t fathom a network where they don’t control every aspect of it. I’m just dieing to see what happens when Vodafone cuts off their customers from Google (”What? Your network doesn’t have ‘The Internet’?!?!).
But I digress. The point of this post is that even though the iPhone still gets all the media attention, Google’s Android is the one gaining market share and making the most waves in telecom circles.
And it won’t stop there. Android’s openness is poised to make it the most disruptive technology this decade. Unlike the iPhone which only runs on devices developed, sanctioned and released by Apple, Android can run on anything. Soon it’ll be popping up not only on phones, but netbooks, laptops, TVs, desk phones and absolutely anything that device manufactures want to put an interface on.
Android won’t just challenge the smart phone market, but it has the potential to make inroads into every consumer technology out there; tipping over everyone’s apple cart as it goes.